29 June 2010

World Industrial Design Day 2010

In celebration of World Industrial Design Day on 29 June 2010, the International Council of Societies of Industrial Design (Icsid) invited designers from around the globe to initiate events reflecting the theme for 2010:

"Industrial Design: Humane solutions for a resilient world"

This topic was selected to facilitate collaboration within the industrial design community with the goal of producing tangible solutions to world problems.

"This theme stems from the immense response received from our recent 'Uniting Designers in Disaster' initiative launched on Facebook on 22 January in light of the disaster in Haiti and conveys the important role industrial design can play in global issues," stated President Mark Breitenberg.

This year, Members and non-members alike initiated events that educated and entertained, creating environments for individuals to explore how industrial design can improve quality of life throughout the world.

World Industrial Design Day 2010 Events


At the Queensland College of Art, held a screening of the feature-length film "Objectified", which documents the creative process of some of the world's most influential product designers. The screening was preceded by a panel discussion for World Industrial Design Day. This event was organised by the Design Institute of Australia (DIA) and the Queensland University of Technology (QUT) and took place on 29 June.

Adelaide, Australia, celebrated World Industrial Design day by holding a design contest called "Hung out to dry", which asked South Australian designers to design coat hangers made of recycled materials. This contest was created to demonstrate how industrial designers can solve social and environmental issues.


On 29 June in Antwerp, Flanders Inshape, three Flemish design universities and the Society of Flemish Designers hosted a lecture by Icsid Senator Prof. Dr. Peter Zec entitled, "Good Industrial Design is Good Business!" This lecture highlighted the value of design as a strategic business tool for economic growth and added value.  During the evening, there was also a Pecha Kucha consisting of three designers presenting successful industrial design cases and a presentation by Ingrid Lieten, the Flemish minister of Innovation, Government investments, Media and Poverty reduction.


In Montreal, a celebratory event was held involving the Association des designers industriels du Quebec (ADIQ), Design Montreal (the design branch of the City of Montreal), Raedium and Icsid Seceratary General Dilki de Silva. The World Industrial Design Day student posters were exhibited throughout the evening and the City of Montreal presented the Secretariat with the official proclamation for World Industrial Design Day.

British Columbia Industrial Design (BCID) members, and their families and friends celebrated World Industrial Design Day at the first annual "Golden Links" Frisbee Golf event. The inaugural year of the tournament was held at the 'classic' Jericho disc golf course.


The school of design at the Instituto Profesional DuocUC de la Pontificia Universidad Catolica de Chile (DuocUC) held an exceptionally successful exhibition and seminar about the value of design in everyday life. The exhibition displayed 100 everyday objects that have marked the history of Chile in a way to examine the process and reasoning behind their design. The Seminar was held on June 29 beginning at 15:00 at DuocUC San Carlos de Apoquindo Campus located in Santiago, Chile.


Beijing held a variety of activities on the 29 June to celebrate World Industrial Design Day centred on the title "Design changes the city, design makes life better!"

Celebration activities are as following:

  1. The China Design Market (CDM) nameplate unveiling ceremony was held on 29th June concurrently with the establishment of the first design museum in China.

  2. "+86 China Red Star Design Award Store" of Beijing Industrial Design Center (BIDC) opened on 29 June, which will sell Red Star awarded products and other popular design products to encourage the use of good design.

  3. BIDC held an exhibition called "Re-design of low-carbon life", created to bring awareness to Chinese society on the reuse and recycling of product waste.

  4. BIDC's China Design Plus College of Design Practice organised a design management training seminar for students in Beijing DRC Industrial Design Innovation Base.


Pastodiseña design collective, in collaboration with a Universidad de Nariño Industrial Design students group, hosted a public design show in commemoration of World Industrial Design Day. The event, "RE USE 2" included the creation of interesting objects entirely from plastic bottles and will be held from June 29 to July 4 at Unicentro Pasto Mall.  

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The city of Dresden, in collaboration with the Dresden Technical University, showcased the use of design in their city by celebrating World Industrial Design Day. The program consisted of a roundtable discussion about design education, a workshop on the future of design hosted at the Museum of Decorative Arts and a discussion on 'Flow Design' and design practices.


The Dublin Institute of Technology and the Institute of Designers in Ireland in association with Dublin City Council were pleased to host a workshop to take place in the School of Art Design and Printing, DIT Mountjoy Square in celebration of World Industrial Design Day.

The workshop brought together practitioners, recent graduates and students of all design disciplines to investigate design solutions relating to the theme, "Industrial Design: Humane solution for a resilient world". The attendees were divided into teams and worked throughout the day to explore solutions through the use of design.

Barry Sheehan
t: +353 87 259 2546
e: barry.sheehan@dit.ie


Mashhad Municipality  organised and celebrated World Industrial Design Day in collaboration with IAUM faculty members and students.

The program they created consisted of a lecture and media presentation offered to emerging and professional industrial designers. In addition, selected national product designs were exhibited from 30 June to 7 July at Mashhad artists' house (Kuh-sangi park). This exhibition was open to the public with the goal of promoting design as an essential aspect of business and contemporary lifestyle in Iran.

Ehsan Naderi
w: www.ehsannaderi.com


The Russian Research Institute for Industrial Design (VNIITE), the Association of Designers of Russia, the Union of Moscow Designers and the International Design Association held a roundtable discussion on the 29 June under the theme "What design is necessary to the future of Russia?"

South Africa

The ...XYZ design consultancy in partnership with the Cape Peninsula University of Technology (CPUT) commemorated World Industrial Design Day by providing a free industrial design clinic at their design studios on the 29th June.


Organisers at ETMK City Branch celebrated World Industrial Design Day for the first time through an event with the slogan "The Day To Come Together is Today". They also created a  facebook event for local Turkish citizens to participate.

This year, Istanbul Technical University (ITU) Department of Industrial Product Design celebrated World Industrial Design Day on the 26th of June 2010, due to their graduation ceremony.

ITU alumni, students and members of the design community in Istanbul attended the meeting in which industrial designer Umit Altun gave a speech titled as "Being an Industrial Designer in Turkey". A cocktail party in Taskisla courtyard, kindly sponsored by Makel and Efe, followed the talk soon afterwards.

United Kingdom

During a two-day Research Festival at the University of Brighton's Design Archive, the archives' team distributed badges marking a selection of classic British product designs with recipients being invited to identify the designers. The University of Brighton's 'Design Archives' is home to the ICSID archive.


The University Institute of Technology Antonio José de Sucre Extension San Cristóbal, Táchira State located in Venezuela, coordinated a series of workshops focused on solving problems in natural disaster for World Industrial Design Day. They invited other Industrial Design schools within a border zone between Colombia and Venezuela, among them are the Experimental University of Tachira, the Politécnico Santiago Mariño, and the University of Pamplona.