With a proud heritage dating back to the Industrial Design Council of Australia established in 1958, the Australian International Design Awards is one of the longest standing and most prestigious design awards in the world.

Today, the Australian International Design Awards is operated by Good Design Australia, an international design promotion organisation established in 2011.

Good Design Australia provides a framework that leads to the continual improvement, competitiveness and motivation of businesses that invest in good design.

Through the Australian International Design Awards, the Good Design™ and Design Award™ trade marks lead to increased sales, point-of-sale differentiation and a greater value proposition for products and services.

Good Design Australia is guided by the Good Design Council, an advisory committee comprising representatives from the design industry in Australia and internationally.

Mission
To create highly respected and visible design trade marks that are trusted by consumers and users of design, and sought after by businesses that invest in design.

Vision
To create a better Australia where good design is ubiquitous and leads to a better, safer, more beautiful and sustainable world.