LG is a global leader and technology innovator in consumer electronics, home appliances and mobile communications. Aiming for "great design." LG Electronics has chosen "Concept," "Style," "Interface," and "Finish" as its four core design concepts, and has been doing its best to achieve great designs.

From the initial development stage of all products and services, the relevant departments such as the design, product planning, and marketing departments organize a Cross-Functional Team and develop clear product concepts and charming designs that offer many different values to customers. Future of design in the hands of real talent LG Electronics has discovered and trained "super designers," who can capture new business opportunities and predict future changes to create new concepts for potential hot products on the market, and then carry out the design process independently.

LG Electronics' super designers display the core talent required by the design sector and are not only capable of developing new product concepts that will lead the market, capture business opportunities, and realize innovative designs, but can also lead the organization with passion and enthusiasm. This core talent will become the source all "Great Design" creations, promoted by LG Electronics.