7 Of the Most Interesting Businesses You Should Pay Attention To 

Last year hit the world hard economically. A lot of the businesses that we know and love were unfortunately unable to survive due to the economic strains that they experience. Though many businesses were unfortunately forced to close, a lot of the businesses that we love did manage to survive. On top of the businesses that we love managing to survive, there were a whole lot of brand new businesses introduced within the last year. Here are 7 of the most interesting businesses you should pay attention to. 

 

Doggy Treats 

Doggy is a brand new business that hit the market during the lockdown. The business owner gained a lot of social media attention for making her dog treats while she had to spend time away from work due to the effects of the global pandemic. What makes the treats made by Doggy Treats really stand out is the fact that she uses cbd oil for dogs. Her reasoning behind using CBD oil is to help dogs that experience anxiety or even suffer from medical issues such as chronic pain. Doggy Treats have skyrocketed in popularity in the last few months, and we predict that the company will soon reach global success. 

Walt Disney 

Though this isn’t exactly a brand new company, there is no doubting that the Walt Disney Company is not extremely interesting. Disney has managed to break into all points of the market, from music to merchandise. What really makes this business stand out is how much of a cultural impact it has had on essentially everyone, as Disney films and TV shows were a big part of all of our lives growing up. What other businesses do you know gained so much popularity that they made entire theme parks dedicated to their films? 

Buzzfeed 

4,417,684 Business man Stock Photos | Free & Royalty-free Business man Images | DepositphotosIf you are someone that is engrossed in internet culture, then you have definitely heard of Buzzfeed. Buzzfeed is a content creation company that operates mainly on Youtube. Buzzfeed has made a lot of content that has gained a lot of attention, and the company is not without its controversies. In the last few years, a lot of the content creators that became very popular within the company decided to leave due to unfair treatment by the company and claims to their intellectual property. The company seems to want to bounce back from its past controversies and has now changed the contract that it has with content creators. 

Etsy 

If you are someone that loves buying niche and independently sold items, then you have definitely used Etsy at some point or another. Etsy is a great way to source items that are not sold commercially. Etsy also likes to put a lot of focus into supporting small and independent brands, which really makes it stand out from other sales sites. You can find pretty much everything on this site, and Etsy specializes in funky custom decoration, so be sure to check it out.  

Fancy 

Have you ever sat in bed desperate for snacks?  Sometimes we all have a busy day and have no intention of heading to the shops, but still want to stock up on sweets and drinks. Fancy is a door delivery service that operates out of a warehouse, where they stock every kind of snack you could ever want. All you need to do is download the app, and a courier will be at your house within thirty minutes, which is probably faster than it would take you to head to the shops and go home.  

Broken Doll Repair 

When it comes to doll repair, Sandy Hohne does it all

This one may seem creepy for those of you out there that don’t enjoy dolls, but doll repair businesses actually exist. If you are someone with a child, then you will know just how irresponsible they can be with their toys, even if they adore them. Dolls especially get very easily broken and ruined, which leaves many children upset. The Broken Doll Repair company promises to take whatever doll you give them and have it back to you within the following week, fully repaired and looking brand new. This company has done some good deeds by repairing family heirlooms and bringing life back to beloved toys.

Surprise Vacation 

If you are someone that loves to go on holiday and you also love to gamble, then you will love Surprise Vacation. This company basically sends you on a random holiday and encourages you not to fall into the rut of going to the same place all of the time. You don’t find out where you are going until a month before, which gives you plenty of time to purchase the right kind of outfits and lookup tourist locations that you can check out while you are there. This is something you should try once in your lifetime. 

A Marketer’s Guide to Social Media 

As any good marketer will know, the world of marketing has completely changed in the last few years. The whole world has gone completely digital, which means that the world of marketing has too.  

These days, people who study marketing are being specially trained in utilizing social media platforms, along with all of the tools that come with them. It can be easy to log into a social media platform and just try and market a business, but if you don’t know what you are really doing then you may not be getting the most use out of the social media accounts and the features that they have to offer. 

There are a lot of tools that you can use on social media accounts that take a little thought and planning to use well, but once you have an understanding of how to use it then you can use it to its best ability to promote your business.  Here is a marketers guide to using social media.  

Make sure your page looks good 

Something that is important to remember is that even though you are using a social media account, you still need to focus on branding. Good branding is an essential part of any business and people easily forget that you have to build a look for your brand, even if you are using a social media account.  

 

Make sure that you have a design team that helps you think out a good layout for your page, as this will make it visually more appealing to anyone that may want to purchase from your company. It is important to make sure that you have an eye catching logo and a colour scheme for your business, as having everything tied in will make it look like you have a really tight brand.  

 

Simple things such as the timing of your posts and what kind if posts you make can really make a difference to the quality of your page, so be sure to seek advice from a professional who is well versed in the world of website design, so you know that you have someone with reliable knowledge on how to properly make your page stand out.  

Be sure to increase your followers 

There is absolutely no point promoting your brand to an audience that isn’t there. For this reason, we recommend that you do all that you can to build up your follower base before you start to promote your goods.

 There are a number of ways that you can increase the followers on your page. The easiest and most common way that you can increase the amount of followers on your page is by purchasing them. This is very commonly done among businesses, as buying followers will encourage more people to follow your page due to its popularity.  If you are interested in purchasing followers ,mit worldfa.me kannst du günstige Instagram Likes kaufen, so you don’t have to worry about breaking the bank while also gaining some valuable followers.  

Reach out to fellow businesses 

Something that you may not know is that other businesses are more than happy to help out businesses that are newly established. The best thing you can do to become a successful business owner is make connections with your competition.  

 Social media based businesses have created a whole new culture of helping each other out thanks to collaborations and shout outs. We recommend that you specifically look for a business that is extremely similar to your own. This way you will be able to work out some sort of collaboration that will benefit both businesses and also appeal to the theme of your companies. 

 We recommend that you also branch out to social media platforms that you aren’t using, as this will give you much more reach to other places that you may not have been able to before. Say you set up an instagram account to promote your business,  you can reach out to someone who has a facebook account and you can use their reach to try and gain more followers or even bring more people to your social media account.  

 

Use the promotional tools 

If you feel as though your business isn’t getting as much attention as you would like you can also use promotion tools that are found on essentially every single social media site out there. 

 Promotion tools can be used to promote your posts and pages to people that may not have seen it if they were not given the chance to. It costs a small fee to be able to do this and as a result, your page can get almost double the views that it would have on a typical day of posting. It can increase the likelihood of people coming to your page, which means repeat customers.

What is a CFA Charter and Why You Should Get Yours

During the last year people have been subject to living in lockdown, the coronavirus broke out back in 2019 in Wuhan in China. Although every effort was made by the Chinese authorities to prevent the spread of this deadly virus, by the time they first locked Wuhan down, people had already left the area and traveled overseas, which led to the epidemic becoming a global pandemic. To protect their citizens, governments worldwide implemented lockdowns encouraging people to stay home to prevent the virus from spreading. Whilst living in lockdown and working from home, people had a lot of extra free time and had more time to think and evaluate their lives. Many people realized that they weren’t happy with the job that they are currently in which has led to people studying for and gaining different qualifications from PT courses to hairdressing to finance courses. People think that if they have these new qualifications, once the pandemic is over and lives return to normal, they will be able to have a change of career. This was a great opportunity for people wanting a change of career as usually, people wouldn’t have the time to achieve new qualifications alongside work. One of the most popular qualifications that people have started their journey to obtain in this past year is the CFA charter. If you want to know what a CFA charter is and why you should join these people in getting one, then keep reading as we’ve summed it all up for you. 

What is a CFA charter?

CFA stands for Chartered Financial Analyst. This is a well-respected job and it is a very prestigious job that is highly competitive to get into and objectively it is a difficult job that requires a lot of hard work. It takes years to obtain a CFA charter as it is among the hardest charters out there and anyone who obtains one can use it to prove that they are a dedicated and determined individual. It is a job with many different functions and often within companies will be broken up into various roles, these include roles such as research analyst to a financial advisor, this is because there is so much content on the CFA course it would be too much to have one person deal with everything. Those who obtain a CFA charter are qualified to work in various roles like accounting, trading of financial planning. 

 

How do you get a CFA charter?

Obtaining a CFA charter is a long process, so make sure before you sign up for a course you know what the process is and make sure you’re ready to commit to it. You need to be able to set aside a lot of time in the next few years of your life as to obtain this charter you need to be able to put in upwards of 1000 hours of study time. The first stage of the process is that the course is split into 3 modules, each one has a year’s worth of content and is finished with an exam. These exams are some of the hardest exams in the finance sector so you definitely have to be disciplined and put the time in to pass. When you’re in your first year this may be the hardest as you don’t know the best way to study or what the exam is going to be like, luckily if you’re struggling there is cfa level 1 study material online which will be a great tool in helping you pass. After the first year and the first exam, you should find the next 2 exams easier to pass as you’ll have figured out the right way to revise for you. Once you’ve completed all 3 of your exams (or during them if you can manage it) you also need to obtain work experience, this can be with any company but you must be involved with the decision-making process for investments and have at least 12 months experience. After this, you’ll need to ask someone who you worked with or a teacher for a reference, you need to have 3 referees. Once these have been submitted, you can finally become a member of the CFA and you’ll have obtained your qualification.  

 

Why you should get a CFA charter?

If you’re wanting to work in the finance sector then a CFA charter is one of the best things you can obtain to help you succeed in the industry. This charter is becoming more popular every year as employers are starting to favor it over many other qualifications like the Masters of Business Administration and so more people are trying to obtain it. In the last year alone, the growth of people obtaining a CFA has rapidly increased by 7% and is projected to continue to increase over the next 5 years. This has become the new charter that having it written on your CV shows how great a candidate you are without you having to say anything. After the 2008 recession, which was caused by the finance sector, rules and regulations got much tighter, this included ensuring employees are properly trained. Now, around 90% of investment banking companies have stated that they prefer to hire people who have a CFA and for higher-level positions, it is now a requirement to have a CFA.  

Outsourced IT Support vs In-house IT Support: Which is better

When it comes to IT support there are many ways that you can cover your business on a technological basis to avoid a tech error within your company bringing trading to a standstill. If you are just getting started in your business there are many aspects that you must consider when dividing your funds across the business as it is so crucial in providing your staff with the tools they need to run the company. You can either outsource your IT support from an external company who will respond to your calls when you have a tech failure, or you can save some money by bringing a technological expert onto your team who will be able to work for you as well as being on standby to fix any technical errors.

 

There are positives and negatives to both outsourced and the house It supports so if you are unsure of which to go for I would recommend trying to implement both into your company so that you can test out both services, this will allow you to test them both and see which is the best fit for you and your company as the way you run your business could influence the effectiveness.

 

In House IT Support

In-house IT support has many benefits with many people choosing to avoid spending extra funds on hiring an outsourced service provider by bringing one onto their team. Although you will have to pay their wages yourself you also have the added benefit of having a technological expert within your team, this would be perfect if your company is within the tech sector as you will want to ensure you are hiring expert minds to be on your team especially when you are just getting started in company development.

 

Response Times

Another huge benefit of in house IT support would be that it drastically cuts down the response times of getting your issue fixed, as the expert is onsite as an employee they will be able to get to the root of the problem much faster than if you had to wait around for an external company to send someone out to you. During the time when your computers are down every minute is crucial as it is likely that you are losing money making this a huge benefit for you and your business.

 

Training

If you have someone who is an expert in fixing IT errors then you should do your best to take advantage of that and encourage them to train up other employees in the basics of fixing issues of this nature. By doing this you are making your own staff more skilled and increasing the number of people who can be on standby waiting to fix any issues that may arise. This is something that would not be possible if you were to outsource your IT support so if it sounds like something you could use within your company I would recommend this option for you.

 

Outsourced IT support

Outsourcing your IT support basically means that you are hiring an external service provider to be there when you need them, they usually come with a monthly fee and before you sign up I would recommend that you consider how much you will get used out of an external provider and whether or not the extra cost of a monthly fee is going to be worth it for your company, which will depend on how heavily you rely upon technology.

 

Quality Of Service

When you outsource your IT support you are provided with peace of mind that you are going to be sent someone who is an expert and can deal with your tech issues as quickly and efficiently as possible. Whereas with house It supports you are limiting yourself to one person until you are able to get more members of staff trained up to a high enough standard that they are able to reach a professional quality of service. If anything was to go wrong with your support resolution you would also be liable for another call out where someone would return to you to fix any further problems.

 

If you are looking for IT support for companies based in London, you will be glad to know that there are many options available for you in this area. The best thing to do would be to look at any existing company reviews for these IT support providers to get a real insight into how they run their business and the quality of service that they provide. I would also recommend that you offer a trial period with your chosen company so that you can see if they are a good fit for your business without mak8ing any lasting commitments straight away.

 

 

Takes Strain off The Business

Another benefit that outsourcing your IT support can do for your business would be that it takes a lot of the strain off your company, if your business doesn’t specialize in technology it may be the case that you do not have a tech expert on your team. If this is the case for you I would recommend that you do look at an external service provider as this will reduce a lot of the stress and inconvenience that you experience when technology fails you and you are not able to resume the basic running of your business until it is fixed.

The Simplest Ways to Make Money from your Gaming Hobby

If you are a gamer, then you have probably heard it all before. All of the time we are told that we are wasting our time by playing games when we could be doing something valuable. For years gamers have been criticized and judged by those who are not a part of the gaming community.

In recent years there has been a shift in the way that people respond to the gaming community. Gaming has hit the mainstream and these days it is hard to find someone that does not enjoy sitting back and de-stressing with some gaming sessions. As gaming has become more well-known in the mainstream media, it has also transformed into a money-making opportunity.

Nobody could have expected that people would be able to make money from gaming, but if you are really good at it you can expect to make millions.  Making money from gaming isn’t as straightforward as just playing the game and gaining a cash prize, there are many ways that gamers are able to make money. Here are simple ways to make money from your gaming hobby.

 

Get sponsorship

If you are someone that enjoys gaming and streaming your gaming, then you will be glad to know that there is ample opportunity for you to be able to gain sponsorship from brands.

Much like any content creator, if you are getting a lot of attention then a brand will want to take advantage of the possible fan base that you may have. Brands are particularly interested in working with gamers that have a large Twitch and Youtube presence as this means that they have a large audience that they will be able to advertise their brand to.

If you are a gamer and you are currently building up an online identity for yourself, it is important that you are particular with the brands that you agree to work with. When you are first starting off, brands will look to try and take advantage of you and give you low fees for sponsorship. Taking any brand that offers you a sponsorship may also prevent you from being able to work with other brands in the future, so be sure to take the time to think it through.

 

Competitive competitions

There are many ways in which gamers can make money and one of the main ways in which they can do so is by playing competitively. Playing competitively means that you will be able to test your skills with other gamers and compete in tournaments for money.

Within these competitions, you can make some serious bucks, as a lot of the bigger competitions are sponsored by gaming-related companies with plenty to spare. If you are a gamer that is new to the scene and you are interested in potentially pursuing gaming, then we recommend that you practice before you take on the competitions.

Competitions usually have an entry fee and if you are not at a point where you have the skill to be able to take it on, then you may be wasting your money.  A great way to practice your own skill is by using aimbots, personally, I prefer veterancheats for getting aimbots and I encourage anyone that is looking to practice to use aimbots.

 

Advertisements

Every video that you put online has the opportunity of having ads put on it. You can earn a certain amount of money depending on how much traffic your videos get. Each individual site that you promote your gaming on has its own rules in terms of ads, so be sure to check the rules for the site.

Everything you Need to Know when Running a Pest Control Business

Pest control is a very important business as you’ll be providing a very important service to your community. Pest control is important for many things and one of the most important things is food safety. As you’ll know if you’re setting up a pest control business, pests often carry harmful germs that can be toxic if consumed, as well as carrying dirt and diseases. These can be easily transferred to food for example if there is urine or feces on any surfaces in the area that food is being prepared. Pest control is also important in any home as if there are pests in your home this can lead to you and your family getting sick, often they don’t cause serious illnesses but they can cause problems that do require long-term treatment. If you’re starting up a pest control business then it should be something that you’re passionate about, many people have said that they decided to start a pest control business as they said they struggled to find and decided to fill this vacuum in their local community. There is a lot involved with setting up and running a pest control business, we’ve found the most important things you need to know so you can decide if you want to go ahead with it. 

 

Decide on the services you want to offer

When it comes to a pest control business you need to be an expert in whatever services you’re offering. There are so many different types of pests that require different actions to take care of them so make sure you carefully consider what pests your business will be able to get rid of. The different types of pests can be separated into 3 categories: insects, birds, and mammals or plants. The types of pests you may be required to get rid of include rodents, mammals like foxes, wasps, bees and ants, flies, or cockroaches. If you’re new to pest control then you’ll want to stick to offering the most basic services, if you’re experienced then offering the less common services will make your business more attractive. If you have experience but don’t have many employees then again, be careful to not offer too many services as it may cause your business to become overwhelmed. The final thing to consider when you’re deciding what services to offer is what pests are most common in your area, for example, if you live in a rural area then you should focus your services on agricultural pest control. 

 

 

 

Make sure to advertise

Like any other business to ensure your success in pest control, you need to make sure you advertise your business. By advertising, you will be able to reach out to potential customers and make them aware that your business exists should they ever require your services. Consumers are used to being able to find out all the information they need about any business online so make sure you set up a website and clearly include all of the services you offer and the corresponding prices. You should also set up social media accounts on sites like Facebook and Instagram, this will allow you to reach more potential clients and it will also help you to provide better customer service as potential clients will be able to message you any inquiries they may have. Whilst this is the best way to advertise you can also take out an ad in your local newspaper as this is your target audience or deliver leaflets. 

CBD, TIkTok and Streaming: Examining the Trends Dominating the Business World

Though you may find it hard to believe, the world of business is completely dependent on the trends that are going on in the world around us. All you have to do is take a look at TV advertisements to see just how influenced businesses are by trends right now. After all, if it wasn’t for ongoing trends, would we have never seen the Harlem shake integrated into an advert about car insurance.  It is extremely clear just how much trends dominate the business world,  but there is no wonder why. Trends fall into circulation due to their love by the general public and the general public are the people that these businesses want to sell to.

You may be wondering, what are the current trends that are taking the world by storm right now and why did they become so popular to the public?

TikTok

Unless you have been residing under a rock for the last two years, you probably haven’t been able to escape the hold that TikTok has had on the world. It started off with TikTok adverts on every single platform and eventually, we all succumbed to the promises of entertainment and made an account. Since then, TikTok has been impossible to escape. Even if you are someone that doesn’t necessarily use or enjoy the app, it is hard to deny how much it has integrated itself into our society.

If you are a smart business owner, then you would be missing a trick to not somehow get TikTok involved in your advertising techniques. After all, there are many ways that you can do so.

Sponsoring content creators

Some businesses don’t have the time or know-how to make their own TikToks and so one of the best things that a business could do is sponsor a pre-existing content creator. Pre-existing content creators already have a large following. If you were to pay them to advertise your business or even provide them with some of your products for free, then they will share your product with their audience. If the audience sees that one of their favorite content creators is using the product, then they will want to purchase them too.

Small businesses

As well as larger businesses using TikTok to their advantage, small businesses have been using TikTok to increase the popularity of their businesses. There is a rumor in the world of TikTok that using a particular sound bite in your TikTok increases the popularity of your TikTok. Small businesses have been using this to their advantage, as well as clever editing. This clever editing has given them the opportunity to really showcase the quality of their products and has given them a bigger platform to reach potential customers.

CBD

Due to the changes in in-laws in recent years, one of the biggest trends that have hit the world is the increased usage of CBD. Much like TikTok, the CBD trend felt as though it appeared out of nowhere. If you walk into a mall, you are bound to encounter kiosks that are selling some sort of CBD product.

In the last decade, there has been a lot of research into the positive elements of CBD, such as its ability to help combat anxiety as well as helping with sleep issues. CBD also creates a general calming feeling which has got a long line of consumers hooked, so there is no wonder why it has grown in popularity in the last few years.

Businesses have been using the brand new worldwide appreciation of CBD to their own advantages. For example, merchandising shops have sold plenty of lines of products that let users express their own love for CBD, such as hats and tops.

Businesses have also looked into how they can develop the world’s love of CBD further and introduce brand new products into the world. When trying to really get into the workings of CBD, people companies have also looked into other aspects of the marijuana plant to see what is marketable.  A lot of companies have been asking, where did delta 8 THC originate from? This is because they want to know more about how it works and whether or not it is marketable.

 

Investing

If companies aren’t branching out into producing CBD products for themselves, they are instead investing in CBD companies to support the income of their other businesses. This is because there is good money to be made in the CBD stock market, so it is understandable that people are trying to break into it in order to make some extra Dolla.

 

Streaming

You may have also noticed in the last year or so, more and more people have been turning to streaming.  This is because a lot of us have been left with a lot of time on our hands due to the unfortunate circumstances that have been created by the global pandemic.

 

There has also been a change in the way that a lot of platforms operate, so some content creators have moved on from their previous platforms and have delved into platforms that offer the opportunity to stream.  Streaming is a great way to engage with your audience and for that reason, it’s really obvious why businesses are using streaming services to their advantage.

Sponsored content

Much like TikTok, one of the main ways that businesses have been utilizing streaming to their advantage is by sponsoring streams. By sponsoring streams, you are encouraging streamers to advertise and promote your business to their audience. A smart business owner will choose someone that has an audience that their business would appeal to. So if you had a business that sold makeup, it would be a good idea to sponsor the stream of someone that is a beauty guru. There is a lot of opportunities to advertise your brand to the right clientele, as long as you are smart about the way in which you choose to utilize streaming.

Death of the Highstreet: How Online Fashion has Ruined Retail Shopping

The high street that we all know and recognize today never used to be the way it is now. Before online shopping the high street used to be vastly different, it was a thriving industry in the American economy, people love to shop so it brought in billions of dollars every year. However, many factors have had negative effects on the high street, it hasn’t managed to adapt and to keep up with the ever-changing society that we live in. Consumer needs are always changing and the high street has not been able to make enough changes to match what consumers now require.

This is why from your local village to your mid-sized towns to massive city high streets we’re seeing more and more empty shops as many businesses are going out of business as they can’t keep up. The biggest rival to the high street that is thought to have caused the demise is  Online Fashion and really all online stores that rival stores on the high street. The first online-only store was created in 1999 and was a store called Zappos, many see this as the beginning of the end of the high street. Since this first store, online shopping has become much bigger and much more popular, the biggest online shopping store is Amazon, one of the most successful companies in the world. Keep on reading to find out how the high street went from being extremely popular to failing in comparison to online companies.

Why online fashion and other online stores have caused the death of the high street.

Like with any company and business, to continue to be profitable and thrive year after year then it is vital that a company does lots of research and speaks to lots of focus groups to find out what the current needs of a consumer are and how they can be met. The high street has not been able to do this.

People used to enjoy going for a day out to go shopping but due to many factors, this isn’t the case anymore. People these days are much busier, people tend to work longer hours than previously, many people are working 2 jobs so they simply don’t have the time to go to the high street anymore, especially when many fashion shops and various other shops have opening hours in line with many people’s work schedules so they can’t pop in after work.

This is where online shopping can meet their needs whilst the high street cannot. Online shopping is much easier and quicker, for example, if an individual wants to purchase a new fashionable hat rather than having to search the whole store they can simply type it into a search bar and see all the hats that are available to buy. Online stores used to have the downside of having to wait several days to receive your item so many people would go to the high street to get it that day, but now thanks to services such as Amazon Prime, people can pay a monthly subscription and get an unlimited amount of free next day deliveries.

Costs associated with high street shops.

Another area of business where high street stores can’t compete with online stores is costs. Having a physical store for customers to walk around and shop for clothes and other products is great in theory as it allows customers to try on clothes which is a positive to any consumer, it will save them the hassle of it arriving and having to send it back. However, in recent years the costs associated with maintaining these stores have massively increased, rent prices have increased rapidly every year in the USA and overhead costs (lighting, heating, electricity, etc) have also increased.

This has a negative impact on a business’s overall profit, online stores however don’t suffer from this problem as all of their stock will be in a warehouse and it will be much cheaper to maintain. This has created much more competition for high street stores as they have to account for all of these costs when pricing their clothes and other products. However, online-only shopping can offer more competitive prices as they don’t have to take back any of these costs. This has led to the creation of hundreds of online fashion stores from big companies such as boohoo to smaller companies such as hgbagsonline. Many people took the opportunity to create their own online fashion store making it a highly competitive market that retail stores just cannot compete with. Online shopping is cheaper and less effort which is more suited to the average American’s current lifestyle so has led to the death of the high street.

Other factors that have caused the death of the high street.

The last 10 months have brought devastation to the high street as they’ve spent a lot of time closed down due to government-imposed lockdowns, this caused many fashion stores to fail as they couldn’t make a profit, the ones who survived were the ones who went online. Another issue is that people have less disposable income so cannot afford to spend as much on the high street, it’s seen as a luxury rather than a necessity. While things don’t look good for the high street we hope that it can make a comeback.